Käärijä, Joost
TRAFIK!

We worked with long-time collaborator Lyon Pol to create the music video for Dutch and Finnish music phenomenons Joost Klein and Käärijä. Shot on 16mm film by the talented DoP Zeeger Verschuren in Helsinki over Midsommar, we took advantage of the endless light to create a video that merged the visual worlds of the two artists. With a track that moves from English to Finnish to Dutch and back again, the video similarly utilizes a series of techniques to create a visual spectacle that's impossible to look away from.

In addition to the main video, the artists created a series of teasers for Instagram and Tik Tok to build the anticipation ahead of the video's launch, which sprinted to 2 million views in the first weeks of being out.

A true labor of love, we're immensly proud of everyone who worked to bring this to life.